Polling firm ‘suppressed election research that was too positive about Jeremy Corbyn’, former boss claims

Polling firm ‘suppressed election research that was too positive about Jeremy Corbyn’, former boss claims
Live stream 1069
Aden-Jay Wood

By Aden-Jay Wood


Published: 08/06/2022

- 17:31

Updated: 14/02/2023

- 11:06

YouGov have hit back at the claims, describing them as "incorrect"

Polling company YouGov suppressed research suggesting Jeremy Corbyn won a general election debate because it was “too positive about Labour”, a former manager at the firm has alleged.

Education Secretary Nadhim Zahawi, who co-founded the company, also denied he had wielded influence over the firm on Wednesday amid renewed claims of Tory pressure.


The polling experts insisted former political research manager Chris Curtis was “incorrect” to claim they dropped the poll because it favoured the then-Labour leader in 2017.

Jeremy Corbyn outside the High Court in London, ahead of a hearing in the US government's legal challenge over a judge's decision not to extradite Wikileaks founder Julian Assange. Picture date: Thursday October 28, 2021.
The research suggested Jeremy Corbyn won a general election debate because it was “too positive about Labour”
Kirsty O'Connor

On the five-year anniversary of the ballot opening, Mr Curtis, who is now head of political polling at rival firm Opinium, offered a critique of polling in the run-up to the 2017 general election.

He said YouGov conducted “a fantastic debate poll” in the hours after a debate Mr Corbyn took part in, showing the “stark” finding that he “won by a country mile, and one in four Tory voters thought he was best”.

“But despite having written the story and designed the charts, we were banned from releasing the story because it was too positive about Labour,” Mr Curtis tweeted.

YouGov issued a statement refuting the allegation, saying the poll was dropped after colleagues decided the sample involved “over-represented Labour voters”.

“We take our responsibilities as a research organisation seriously and we could not have published a poll from a skewed sample that favoured any party,” it added.

Education Secretary Nadhim Zahawi
Education Secretary Nadhim Zahawi
Aaron Chown

“No serious polling organisation would have published this.”

Mr Curtis also alleged that a “general sense of panic” at YouGov in the run-up to the election – in which Conservative Theresa May lost her majority when Labour performed better than expected – “led to certain decisions” at the company.

He pointed to a book excerpt saying Mr Zahawi had phoned YouGov chief executive and fellow founder Stephan Shakespeare after a poll pointed towards a hung Parliament.

According to All Out War by political journalist Tim Shipman, Mr Zawahi said: “They’ll be queuing up to close you down if you’re wrong on this.

“You’ve just moved the currency by one and a half percent. I’m going to spare you the agony: I’m going to call for your resignation when you’re wrong.”

Mr Zahawi, who retired from YouGov in 2010 after being elected as MP for Stratford-on-Avon, denied exerting influence on YouGov and insisted the remarks, which he did not deny, were meant in jest.

He tweeted: “This was clearly a joke between two good friends, who had previously been business partners for several years.

“Stephan continues to be one of my closest friends and at no point since leaving YouGov in 2010 have I had any influence on the company. Suggesting otherwise is untrue.”

YouGov said any suggestion it would supress a poll that was “too positive about Labour” is “plainly wrong”, pointing to it publishing research that Labour was doing significantly better than suggested by other organisations.

You may like